Economic Intelligence Applications In Electronic Commerce In Frame of Knowledge- Based Economy

Economic Intelligence has become a new source for economic
units in getting competitive advantage and achieving profit through
functioning technologies to get the accurate information with high
quality value and reliability. Treatment and diffusion of information
in order to reduce uncertainty in the process of making strategic
decisions.
One of the most significant fields in applying economic
intelligence is the field of electronic commerce for the marketspace
are considered a source for value added and a fertile place in getting
information and using these information in rational way.
Also knowing the type of competitors, the essence of new digital
and physical services and products that can be marketing, and
searching for new investments, knowing the sort of present and
propable customers, their needs and wants, knowing more profitable
services and products. Also the competent planning of advertising
campaigns in order to increase the opportunities of promotion the
sales and providing new channels of sales, supplying services and
products, improving and distributing them, and decreasing cycle
time in reaching these products & services to the consumers.
In other words, the economic intelligence applications in the field
of electronic commerce is considered a fertile field to achieve morerevenues in the light of knowledge –based economy, which is
considered the most expanded, competitive and profitale economy